Welcome to Direct Brand – Your Home For Replacement Parts

Direct Brand, 11b Depot Street, South Grafton, Massachusetts, 01560

About Us

Why Throw Away When You Can Repair?

Since 2001, Direct Brand have been manufacturing and supplying quality, reliable and robust replacement parts to DIY’ers and professionals alike.

Our robust ceramic igniters have been designed to last longer than the traditional Silicon Carbide and cartridge igniters. They are far more durable and longer lasting, coming with our gold standard

2 Year Guarantee

Direct Brand igniters have been used in film, television and special effects, as well as in domestic appliances, like boilers and heaters.

Working with top US manufacturers and suppliers, we also provide quality replacement parts for home appliances, BBQ’s and grills, commercial kitchens, plumbing and HVAC equipment.

“Excellent - Quick response - Fast shipping - No issue's - Will use again.”
James Buschman
“Part was correct and delivered on time can’t ask for much more then that!”
Bradley Hottell
“The igniter was received in excellent condition at a good price.”
4 star review
Robert Beres